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Take the Growth Leader Test

Discover if you’re a growth leader with our research-based assessment. Analyze your leadership style across 3 key dimensions that drive business growth.

What is Marketing Leadership?

Essential reading, Marketing Leadership

Insights from the world’s largest ever study on CMO impact and success.

The 12 Powers of a Marketing Leader

Essential reading, Tools & Workshops

Thomas Barta and Patrick Barwise decode the secrets of marketing leadership success.

Take the Marketing Leadership Test

Essential reading, Tools & Workshops

Within 5 minutes, find your Marketing Leadership strengths. Free. Anonymous. Fun!

Why effective leaders must manage up, down, and sideways

Essential reading, Marketing Leadership

New research shows: successful executives know how to lead their bosses and colleagues.

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