How to thrive in a rational world—as an emotional leader? Our global research shows: marketers are more emotional than other leaders. They can see the bigger picture. They can understand connections. They love to create desire! In a rational world, being emotional can be hard. The answer? Don’t change what you are best at. Instead, try and tweak your communication to fit the audience.
In this new podcast with Jeff White and the crew at Kula Ring, we discussed how leaders can get buy-in at the top—and enjoy the journey. You can listen to it here.