TryThis-blog

TryThis
.Blog

BY THOMAS BARTA

The_12_Powers_of_A_Market_Leader_Small

1 Minute Marketing Leader: #11 Find real customer insights

The hard truth is: most research on customer insights goes unread, unvalued, unused. That’s a pity. But there’s a reason. Much of today’s research throws out facts that people can’t use. Time to end the waste.

TryThis>>

Consider more “how to” research. Find customer insights that help people do things differently, better, faster. If in doubt, ask customers a very simply question: “what’s the one thing we could do better?”

You can watch all 1 Minute Marketing Leader videos here.

19/05/2021

You might also like

Getting your CEO to buy in: new podcast

Getting your CEO to buy in: new podcast

In this new podcast with Jeff White and the crew at Kula Ring, we discussed how leaders can get buy-in at the top—and enjoy the journey. You can listen to it here.

Getting your CEO to buy in: new podcast

Getting your CEO to buy in: new podcast

In this new podcast with Jeff White and the crew at Kula Ring, we discussed how leaders can get buy-in at the top—and enjoy the journey. You can listen to it here.

Getting your CEO to buy in: new podcast

Getting your CEO to buy in: new podcast

In this new podcast with Jeff White and the crew at Kula Ring, we discussed how leaders can get buy-in at the top—and enjoy the journey. You can listen to it here.