CMO Coaching

Thomas Barta CMO coach
By Thomas Barta
Last updated: December 19, 2017

CMO coaching: step up, break the silos, make growth happen


Each year, I personally coach a select groups of international CMOs and change leaders to help them:

Become a more effective CMO: CMO coaching to help you raise your game inside the organization, lead difficult transformations, and become a more effective senior customer leader.

Become a CEO/GM: Help you leverage the highly successful concepts from the CMO Fellowship Program (the McKinsey and Marketing Academy program that prepares CMOs for the CEO role).

Become a CMO: Building a rapid understanding of key customer and marketing concepts. Help you master the steep learning curve of a new profession—CMO coaching for senior non-marketing leaders who are who are looking to transition into a CMO (or similar) role.

Onboarding into a new C-suite role: Help you get the first 100 days right—with maximum impact.

Significantly improving team performance: Implementing the Market Impact Review, my alignment and performance management process, developed with several leading CMOs—using the power of collaboration to rapidly improve performance.

CMO coaching is a highly effective way to achieve more personal and business growth. Unlike generic coaches, I bring to our collaboration first hand experience as C-level marketer, insights as organizational psychologist, and, of course the full toolkit as accredited senior executive coach.

If you are interested in any of these, please contact me directly.

(Due to capacity constrains, I can’t currently accept new mentorships)


Thomas Barta, CMO Coaching Credentials:

  • Diploma and full accreditation, Executive Coaching, Hult Business School
  • Master’s Degree in Clinical Organizational Psychology, INSEAD
  • Global Dean, Marketing Academy / McKinsey CMO Fellowship