Apply for the European CMO Fellowship 2024

CMO Fellowship
By Thomas Barta
Last updated: August 29, 2023

For over ten years, we have helped CMOs from around the globe take the next step: becoming a CEO. I’m glad to share that applications for the European CMO Fellowship 2024 are now open (and close on October 16)! Please spread the word.


The Marketing Academy European CMO Fellowship 2024, developed in partnership with McKinsey & Company, Wisdom 8, and myself, is a highly exclusive, free, part-time program offering a select group of exceptional CMOs and marketing leaders a unique board-level executive development opportunity. Here are the Key facts:

  • A comprehensive knowledge and leadership curriculum delivered by McKinsey & Company and myself.
  • Three residential events in Europe covering a spectrum of CEO responsibilities, including a series of masterclasses on all elements of board stewardship and an immersive CMO to CEO leadership journey.
  • Board-level executive coaching with individual one-to-one sessions from a professional executive coach provided by Wisdom 8.
  • One-to-one mentoring sessions with high-profile board chairs, non-executive CEOs, CFOs, board members, and influencers.
  • Peer-to-peer learning and development with an exclusive peer group from global businesses in diverse market sectors.

Participants of the European CMO Fellowship 2024 must be available to attend all three residentials, which will take place within Europe:

  • Four-day Residential from January 29 to February 2, 2024.
  • Two-day Residential on June 5 and 6, 2024.
  • Three-day Residential from September 10 to 13, 2024.

Apply here by 16 October, 2023.